世紀(jì)商務(wù)英語閱讀教程(基礎(chǔ)篇Ⅰ第7版十二五職業(yè)教育國家規(guī)劃教材)
定 價(jià):40.8 元
- 作者:劉杰英著,王洗薇,任奎艷編
- 出版時(shí)間:2021/7/1
- ISBN:9787568530453
- 出 版 社:大連理工大學(xué)出版社
- 中圖法分類:F7
- 頁碼:161
- 紙張:
- 版次:7
- 開本:16開
《世紀(jì)商務(wù)英語閱讀教程(基礎(chǔ)篇Ⅰ第7版十二五職業(yè)教育國家規(guī)劃教材)》共10個(gè)單元,話題圍繞生活中的商務(wù),從西方文化引入,接著是講與商務(wù)有關(guān)的話題,如:介紹、電話禮儀、商業(yè)娛樂、邀請(qǐng)、飲食文化、禮儀、交際技巧、跨文化交際。新版倡導(dǎo)碎片化閱讀,每個(gè)單元由原來的兩個(gè)長篇閱讀改為1個(gè)長篇+若干短篇。同時(shí)通過任務(wù)驅(qū)動(dòng),訓(xùn)練學(xué)生對(duì)閱讀技巧的掌握和運(yùn)用。
Unit 1 Western Cultures
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Context Clues(1)
Part 3 Practical Reading: Invitation Letters
Part 4 Comprehensive Reading: American Culture
Unit 2 Making Introductions
Part l Topic Introduction
Part 2 Reading Skill Focus: Context Clues(2)
Part 3 Practical Reading: Business Cards
Part 4 Comprehensive Reading: Introductions, Greetings, and Titles in Business
Unit 3 Telephone Etiquette & Netiquette
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Context Clues(3)
Part 3 Practical Reading: Contact Information
Part 4 Comprehensive Reading: Tips for Getting People to Slow Down
Unit 4 Business Invitation & Entertainment
Part I Topic Introduction
Part 2 Reading Skill Focus: Context Clues(4)
Part 3 Practical Reading Business Invitation
Part 4 Comprehensive Reading The Canal Museum-An Ideal Place for Business Receptions
Unit 5 Business Travel
Part I Topic Introduction
Part 2 Reading Skill Focus: Finding the Main Idea(1)
Part 3 Practical Reading Facilities and Services Guide
Part 4 Co mprehensive Reading Hotel Review: Courtyard
Unit 6 Dining Culture
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Finding the Main Idea(2)
Part 3 Practical Reading: Menus
Part 4 Comprehensive Reading: How Americans Eat and Drink
Unit 7 Manners
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Finding the Main Idea(3)
Part 3 Practical Reading:Q & A
Part 4 Comprehensive Reading: Body Language Speaks Louder Than Words
Unit 8 Communication Skills
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Patterns of Paragraph Development(1)
Part 3 Practical Reading: Lists
Part 4 Comprehensive Reading: Various Styles of Communication
Unit 9 Intercultural Communication
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Patterns of Paragraph Development(2)
Part 3 Practical Reading: Tables & Graphs
Part 4 Comprehensive Reading: Intercultural Communication Tips
Unit 10 Being a Smart Customer
Part 1 Topic Introduction
Part 2 Reading Skill Focus: Patterns of Paragraph Development(3)
Part 3 Practical Reading: Online Catalogues
Part 4 Comprehensive Reading: Tips for Spending Your Money Wise