鄭海濤主編的《外貿(mào)英文函電》是商務(wù)英語和國(guó)際貿(mào)易等專業(yè)的主干課程，旨在提高學(xué)生的商務(wù)函電能力和外貿(mào)職業(yè)技能�！锻赓Q(mào)英文函電》“以就業(yè)為導(dǎo)向，以任務(wù)為驅(qū)動(dòng)，以商務(wù)流程為主線”，通過背景知識(shí)介紹、樣信實(shí)例、常用詞匯和表達(dá)、練習(xí)和訓(xùn)練、知識(shí)拓展等部分，培養(yǎng)學(xué)生在不同商務(wù)流程階段應(yīng)具備的函電寫作能力和職業(yè)素質(zhì)。本教材適合于高等教育、職業(yè)教育商務(wù)英語和國(guó)際貿(mào)易專業(yè)學(xué)生使用，也適用于社會(huì)上從事進(jìn)出口業(yè)務(wù)工作的人員提高和拓展函電知識(shí)之用。
The Module One Business Correspondence
Project 1 The Layout of Business Letter
Introduction
Indented Style
Blocked Style
The Form of Business Letter
The Envelope
Practice
Supplementary Reading
The Module Two Business Negotiation
Project 2 Establishing Business Relations
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 3 Enquiries and Offers
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 4 Counter-offers & Bid
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
The Module Three Contract Signing
Project 5 Orders and Acceptance
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
The Module Four Execution of Contract
Project 6 Terms of Payment
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 7 Packing
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 8 Shipment
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 9 Insurance
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 10 Complaints and Claims
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
The Module Five Agency & Trading
Project 11 Agencies
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
Project 12 Compensation Trade
Introduction
Specimen Letters
Words & Expression
Practice
Supplementary Reading
Project 13 Joint Venture
Introduction
Specimen Letters
Words & Expressions
Practice
Supplementary Reading
參考文獻(xiàn)
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